Softbait

The Yamamoto Flappin Hog is a great option for flippin and pitching in heavy cover and the many different appendages deliver subtle movement to trigger big bites.

Each Rage Tail Lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. The Rage Tail is designed with a specific purpose and uses customized hi-grade plastics for superior action.

Day in and day out, the Yamamoto Double Tail is hands down one of the best jig trailers on the market. Finesse with plenty of action. If you don't fish it you're missing out.

One of the best known swimbaits on the market, the Keitech Swing Impact Fat is an all around fish catcher. Tons of size to fit all your fishing needs.

The Yamamoto Hula Grub is one of the greatest soft baits ever poured. And, not coincidentally, one of the greatest soft bait manufacturers is Yamamoto Baits. The Yamamoto Double Tail Hula Grubs catch fish 12 months out of the year - deep and shallow.

The Savage Gear 3D Pulse Tail Trout is a realistic big soft swim-bait and the stinger hook harness is built in to easily use or take off the stinger.

The Yamamoto Single Tail Grubs have been a classic bait for years for a reason. One of the most versatile baits ever created, they can be rigged a variety of ways and catch fish year around.

The Roboworm Fat Straight Tail Worm brings you the classic soft plastic worm shape with the clean colors and hand-poured quality you are used to getting from Roboworm - the Country's premier plastic worm company.

Berkley Pit Boss is an iconic flipping and punch bait that has caught giant bass for years.

The Yamamoto Cowboy has big twin kick tail for tons of action and water displacement and a thick body for easy rigging. Use it as a trailer or throw it into heavy cover, the Cowboy gets bit!

Missile Baits Bomb Shot Worm is one of the most deadly and effective drop shot worms ever created. Inspired by the highly successful Missile Baits D Bomb, the Missile Baits Bomb Shot Worm features a fully ribbed body and a super thin paddle tail.

The petite stature of the Missile Baits Baby D-Bomb opens the door for a wide range of applications that will put its lively, thin claws to work, like a shakey head or football jig.

The Missile D Bomb is a great pitching and flipping bait that has a ribbed body design to displace water and a tail that kicks hard to help you catch more fish!

The Zoom Ultra Vibe Speed Worm is a great worm to swim, drag, or hop. The tail is design gives this worm a swimming action when moved.

The Strike King Rage Twin Tail Menace Grub is a new addition to Strike King’s tremendous Rage Tail line of baits. Featuring a customized high-grade plastic for superior action, you can fish it on a jig head with light line like you would with a grub.

The Strike King Rage Baby Craw has all of the great features that made the original Rage Craw so popular - now in a 3" version. Carolina rig it, Texas rig it or downsize your jig and use it as a trailer, with a ton of versatility!

The Roboworm Straight Tail Worms have become a staple for finesse fishing, harkening back to the days of the 'hand poured' finesse worms so popular on the West Coast more than a decade ago.

The Fat Straight Tail worm offers a thicker head section so your hook will hold more securely when Texas-rigged and will resist tearing better when the fish are biting. Roboworm's exclusive Salt Release System comes with every Fat Worm.

The Berkley Bottom Hopper is packed full of the Powerbait sent that make fish hold on 18x longer and can be fished in every way imaginable.

The Yamamoto Senko is the easiest to use fish catching worms on the market, you can fish it in every way imaginable.

The Yamamoto Senko is the easiest to use fish catching worms on the market, you can fish it in every way imaginable.

The Yamamoto Senko is the easiest to use fish catching worms on the market, you can fish it in every way imaginable.

Designed by B.A.S.S. Elite Series Pro, Brett Hite, the Zako Swimbait joins the ranks of Yamamoto’s legendary line of soft plastic baits. Its segmented body and forked tail allow it to excel as a vibrating jig trailer and Texas rigging.

The Ned Bomb utilizes the ribs and thin beaver shaped tail to give anglers something they don’t have in a Ned bait - a bait that has subtle action even at rest.